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West Allis Mayor calls out Burger King on social media

More than a decade since the Burger King at 106th and Greenfield flame-grilled its last Whopper

West Allis Mayor calls out Burger King on social media

More than a decade since the Burger King at 106th and Greenfield flame-grilled its last Whopper

APPROACH AND MAY BE GETTING RESULTS. MORE THAN A DECADE SINCE THIS BURGER KING AT 106TH AND GREENFIELD FLAME GRILLED ITS LAST WHOPPER. IT SITS VACANT, UNUSED AND YEAR BY YEAR. THE WEST ALLIS MAYOR SAYS MORE OF AN EYESORE. IT’S A BLIGHT TO THE NEIGHBORHOOD. IT’S A IT’S A CORPORATION THAT IS OUT OF STATE THAT REALLY DOESN’T SEEM TO CARE. SO I JUST THOUGHT THIS MIGHT BE ANOTHER WAY TO TRY TO GET THEIR ATTENTION. SO MAYOR DAN DEVINE DECIDED TO TURN BURGER KING’S MARKETING BACK AT THEM. HAPPY K, HAPPY YOUR WAY. YOUR ROOM. SEIZING ON THAT SLOGAN DIVINE THURSDAY TWEETED ON, QUOTE, HEY, BURGER KING, SINCE I RULE, COULD YOU PLEASE HELP ME AND DO SOMETHING WITH THIS BLIGHTED PROPERTY? THEIR ACCOUNT QUICKLY RESPONDED, QUOTE, THIS DEFINITELY DOES NOT RULE. PLEASE MESSAGE US SO WE CAN FIGURE OUT WHAT IS HAPPENING. NEIGHBORS HOPE IT WORKS. YOU KNOW, WEST ALLIS GOT ITS UPS AND DOWNS. IT’S NOT A BAD PLACE TO LIVE. BUT THIS RIGHT HERE, IT MAKES IT LOOK BAD. AND HONESTLY, SOME PEOPLE COULD BE ASHAMED OF IT. THE OWNERS RECENTLY INSTALLED THESE BARRICADES HERE TO KEEP TRAFFIC FROM DRIVING THROUGH THE LOT, BUT THAT DOESN’T KEEP PEOPLE FROM HANGING OUT HERE, OF COURSE, AND IT CERTAINLY HASN’T IMPROVED THE APPEARANCE. THE MAYOR SAYS BK IS CURRENT ON TAXES, SO THERE’S NOT A LOT THE CITY CAN DO ABOUT IT. WITH TWO OTHER BURGER KINGS IN WEST ALLIS, HE GETS THEY MAY NOT WANT TO REBUILD HERE, BUT CAN UNDERSTAND WHY THEY’RE HOLDING ON TO THE PROPERTY. WE’VE BEEN WAITING FOR QUITE A WHILE AND I THINK WE’VE BEEN PRETTY PATIENT. AND YOU THOUGHT YOU’D TRY A LITTLE HUMOR THIS TIME? YEAH. SOMETIMES I THINK I’M FUNNIER THAN I PROBABLY ACTUALLY AM. BUT THIS ISN’T A WHOPPER, AND HE’S STILL WAITING TO HEAR. BACK IN WE
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West Allis Mayor calls out Burger King on social media

More than a decade since the Burger King at 106th and Greenfield flame-grilled its last Whopper

The mayor of West Allis spontaneously turned to social media, frustrated over a fast food giant. More than a decade since the Burger King at 106th and Greenfield flame-grilled its last Whopper, it sits vacant, unused, and year by year the West Allis Mayor says more of an eyesore. “It's a blight to the neighborhood,” Mayor Dan Devine said Friday. “It's a corporation that’s out of state. It doesn't seem to really care. So I thought this might be another way to get their attention.”Devine decided to turn Burger King's marketing campaign featuring the slogan “You Rule!” back at them.Seizing on that slogan, Devine posted on X, formerly Twitter, on Thursday, saying, "Hey Burger King, since I rule could you please help me and do something with this blighted property?" Their X ccount quickly responded, "This definitely does not rule. Please message us so we can figure out what is happening."Neighbors hope it works.“You know, West Allis has got its ups and downs. It's not a bad place to live. But this right here makes it look bad. Honestly, some people should be ashamed of it,” Dan Masch, who says he walks by the abandoned site almost daily, said.The mayor said Burger King is current on taxes, so there's not a lot the city can do about it, though they’re exploring state nuisance statutes.With two other Burger King’s in West Allis, Devine said he can understand why they haven’t reopened the one on 106th and Greenfield. What he doesn’t understand, he said, is why they're holding onto the property.“We've been waiting for quite a while and I think we've been pretty patient,” Devine said. “Sometimes I think I'm funnier than I actually am,” Devine said, “but, ah, this has been a whopper.”Devine said he’s still waiting to hear back on his direct message. WISN 12 News emailed Burger King’s media relations staff for a comment, but they didn’t respond.

The mayor of West Allis spontaneously turned to social media, frustrated over a fast food giant.

More than a decade since the Burger King at 106th and Greenfield flame-grilled its last Whopper, it sits vacant, unused, and year by year the West Allis Mayor says more of an eyesore.

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“It's a blight to the neighborhood,” Mayor Dan Devine said Friday. “It's a corporation that’s out of state. It doesn't seem to really care. So I thought this might be another way to get their attention.”

Devine decided to turn Burger King's marketing campaign featuring the slogan “You Rule!” back at them.

Seizing on that slogan, Devine posted on X, formerly Twitter, on Thursday, saying, "Hey Burger King, since I rule could you please help me and do something with this blighted property?" Their X ccount quickly responded, "This definitely does not rule. Please message us so we can figure out what is happening."

Neighbors hope it works.

“You know, West Allis has got its ups and downs. It's not a bad place to live. But this right here makes it look bad. Honestly, some people should be ashamed of it,” Dan Masch, who says he walks by the abandoned site almost daily, said.

The mayor said Burger King is current on taxes, so there's not a lot the city can do about it, though they’re exploring state nuisance statutes.

With two other Burger King’s in West Allis, Devine said he can understand why they haven’t reopened the one on 106th and Greenfield. What he doesn’t understand, he said, is why they're holding onto the property.

“We've been waiting for quite a while and I think we've been pretty patient,” Devine said. “Sometimes I think I'm funnier than I actually am,” Devine said, “but, ah, this has been a whopper.”

Devine said he’s still waiting to hear back on his direct message.

WISN 12 News emailed Burger King’s media relations staff for a comment, but they didn’t respond.